PROTECT YOUR FAMILY AND YOUR FLOCK: THE NEW ALL-IN-ONE FOR THE AUSTRALIAN FARM DOGS

Courtesy Elanco

On an Australian farm, a dog is more than just a worker—they are a vital part of the team and a
constant companion to the family. But because farm dogs “dog” differently—scavenging, catching
wildlife, or having access to untreated raw meat and offal—they carry a hidden risk that most
combination parasite treatments miss: TAPEWORMS.

The Invisible Threat to Your Family
A big concern for any farm household is Hydatid tapeworm. This dangerous parasite can be passed
from your dogs to your family, leading to serious health issues in humans. The parasite forms cysts in
our organs, most often the lungs, liver and brain, that grow over months to years and can cause
devastating disease, and even death.1,2
Dogs pick up the parasite when they eat infected, raw offal from fallen stock or wildlife.1,2 Because
working dogs are often in close contact with both livestock and people, keeping them free of
tapeworms isn’t just about their health—it’s about keeping your family safe.

Protecting Your Bottom Line from Sheep Measles
Beyond family safety, there is a significant economic risk to sheep farmers: Sheep Measles (Taenia
ovis). While it doesn’t make the sheep sick, the cysts that form in their muscles lead to trimming,
carcass downgrades or condemnation at the abattoir. The cost of sheep measles is estimated at
approximately $2.4 million per year for the Australian industry.

Dogs get the parasite by scavenging infected raw sheep meat, then shed eggs in their faeces across
the paddocks. When sheep graze, the eggs are ingested, larvae hatch in the gut and migrate to the
muscles. While there is no available direct treatment for sheep, prevention is simple with monthly
deworming of all dogs with a praziquantel-containing product.

Close the “Tapeworm Gap” with Advocate Ultra Chew
Until now, many farmers have had to juggle multiple products—a monthly all-in-one for fleas, ticks,
heartworm and some intestinal worms, PLUS a separate tapeworm tablet every few months. For
control to be successful, monthly treatment of all dogs on the farm should be implemented.
Advocate Ultra Chew changes the game. It is Australia’s first monthly all-in-one chew that includes
praziquantel.

Why Advocate Ultra Chew is a Farm Essential:

• The broadest spectrum parasite protection*: One chew protects against fleas, ticks
  (paralysis tick, brown dog tick, bush tick), demodex mites, heartworm, roundworms,
  hookworms (all species), AND tapeworms.
• Monthly Peace of Mind: Because the lifecycle of tapeworms is short (6-8 weeks for T.ovis
  and hydatid tapeworm), a monthly treatment is the most effective way to ensure the
  tapeworms are killed before eggs are shed in the faeces onto the pasture. Advocate Ultra
  Chew aligns the tapeworm treatment with the rest of the dog’s parasite protection.
• Highly Palatable: Advocate Ultra Chew is a small, tasty chew that dogs enjoy, making compliance easy.

Don’t leave your farm or your family vulnerable.

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